Elmer’s for Michael’s [Crafts]
Photoshop & Illustrator
Michael’s Arts & Crafts Store asked Elmer’s to reinvent the current 20 foot Paper Category to make it easier to shop, improve out-of-stocks and provide education and inspiration to the shopper.
They wanted 3D Comps, Wide view of total aisle (multiple angles) with Category Sign and Floor graphic in visual. Note: Signage design is not mine.